Mast Hair

3.1

A direct line of well designed hair care products with a holistic online and in—store experience.






About
Mast had a vision for a new direct-to-consumer line in mens’ haircare. The company envisioned a future of well-designed salon products and accompanying salons―with an omni-channel experience across the web and store. At Versett, we developed the business model, and together, we created the digital brand, product packaging, marketing site and product ordering experience.
Strategy
Branding
Design Direction
Product Design
Marketing Site
e-Commerce
3.2
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